Led by content. Informed by data. Driven by sales.
The world’s top bloggers, influencers, and tastemakers with one point of entry
A next gen-marketing agency specializing in Brand positioning, Asset creation, Content development, Social publishing, Produced and live video, Talent and influencer procurement and booking, and Experiential activations
Shop the evergreen collection of clothing and accessories in-store or online here
UNIQUE VISITORS PER MONTH
PAGE VIEWS PER MONTH
SOCIAL MEDIA FOLLOWERS
ENGAGED NEWSLETTER SUBSCRIBERS
MEDIAN HOUSEHOLD INCOME
In 2006, former Elle editors Katherine Power and Hillary Kerr disrupted the DNA of print fashion magazines with an exquisitely simple idea: Do it digitally. Bringing print-magazine sensibilities to the online space, Power and Kerr co-founded Who What Wear, which offers readers elevated and curated access to their core passions: fashion, celebrity, trends, and shopping. From there, they created parent company Clique Media Group, a profoundly modern lifestyle company that lives at the intersection of media and commerce with sister brands Byrdie (beauty and wellness) and MyDomaine (lifestyle), both of which launched in 2013. Obsessee, a social-only network for Gen Z girls, was founded in 2016, along with the INF Network (which represents 55 top influencers) and CMG Studios (a full-service in-house creative agency). Also in 2016, CMG partnered with Target to launch an ongoing apparel and accessories collection using the Who What Wear brand. Kerr and Power have co-authored three books: Who What Wear: Celebrity and Runway Style For Real Life (Abrams, September 2009), What to Wear, Where (Abrams, March 2011), and The Career Code (Abrams, May 2016).
CMG is always looking for talented team members to join our highly entrepreneurial environment. Our employees are goal driven and hands on, inspiring each other with the great work they do every day. We believe that ideas come from anywhere and anyone, and at CMG, they can come to fruition in a matter of days.Work with Us >